By Gary Briggs, Chief Marketing Officer
Every day people use Facebook to share moments with their friends. Today we’re introducing a marketing program to invite people to share and talk about events and moments that are happening in their communities and around the world.
Messages from Facebook will appear at the top of News Feed about a specific event or moment. Our goal is to:
- Give people ways to connect and share with friends during holidays and events
- Help people discover fun and interesting cultural moments
- Celebrate moments in history that continue to make the world more open and connected
Here are some recent examples of moments that we’ve shared with people in the US:
Share a Holiday Card
Starting today, people will see a message from Facebook in their News Feed wishing them Happy Holidays. People will be invited to share a holiday card with their friends on Facebook and choose from a set of 18 custom-designed cards.
We care about our community and want to make their experience more delightful with the launch of this program. We hope to give people new ways to connect and share and be informed about events and moments happening in the world around them.
This is just the beginning and we’ll continue to work to make these messages better for our community around the world.